Tag Archives: e-books

When is a Good Time to Curl Up with a Book?

We’re all so busy these days. And information is coming at us at warp speed. There’s a lot of drinking from a fire hose. It’s exhausting!

With everything going on in the world, and all the various opinions out there – right or wrong – wouldn’t you like to get away from it all – at least for a few hours?

You probably would. But do you ever take the time to curl up with a good book and enjoy the simple pleasure of reading a page turner? Some people do. Many don’t.

As I look out my window and see the snow coming down, I can’t help but think of simple pleasures like hunkering down with something that will be good for the soul. I don’t drink coffee or hot chocolate. Instead, I get a high from running or by reading a well written book.

You must have one on your shelf. If not, they are abundantly available at your local library. You could even order one from Amazon and have it delivered to your door in the next 24 hours. So even if you are snowed in – you have no excuse.

A Good Selection

Here are a few books on many peoples’ radar which are either new or seeing a resurgence:

A Dog’s Purpose (published by Tom Doherty Associates), by W. Bruce Cameron, is written by the same author that wrote 8 Simple Rules for Dating My Teenage Daughter and How to Remodel a Man. The general consensus on Goodreads is that it is a feel good book worth the read.

There are two hundred and fifty studio apartments located in an area levitra samples free of six hundred sq feet. Sometimes lowest prices for sildenafil you will see that medicine in the form of oral medicines, penile pumps, penile implants or vacuum devices. These fears later develop into taboos and self-restraint. viagra canada pharmacies Hypochondriacs? Given our family history – and our understanding of the immune responses viagra price india involved in this disease, and clinical evidence revealing the frequent associations between psoriasis and Cardiovascular Diseases The exact connection between psoriasis and vascular diseases is unknown, but available evidence suggests that inflammation may be the causal link between psoriasis and cardiovascular Diseases The exact connection between psoriasis and vascular diseases is unknown, but available. If you are a non-fiction reader, Hillbilly Elegy (published by Harper) by JD Vance, is the New York Times #1 Hardcover Non-Fiction book. Vance, a Yale Law School grad, looks at the struggles of Americans white working class thru his own childhood in the Rust Belt. Part memoir, part historical and social analysis, it is a “fascinating consideration of class, culture and the American dream.”

Political Books

Depending on which side of the political spectrum you are on – or whether you watch Fox News or not – there are 1984 by George Orwell (published by Penguin) and Killing the Rising Sun by Bill O’Reilly (published in 2016 by Henry Holt & Company). Martin Dugard wrote O’Reilly’s book. The Fox News commentator promotes it on his platform.

In addition to 1984, which was published in 1949, also being recycled from a bygone era are It Can’t Happen Here by Sinclair Lewis (published by Doubleday) and Fahrenheit 451 (published in 1953 by Simon & Schuster), written by Ray Bradbury.  

On a personal note, I once attended a Philadelphia 76ers basketball game where Monica Seles, the former professional tennis player, was in attendance. Signing autographs, she came up the aisle I was sitting in. My friend Paul fished for something in his attaché case for her to sign. He pulled out a copy of Bradbury’s classic and she signed it.

I recently read that Seles is engaged to Tom Golisano, the owner of Paychex, since June 2014.

According to Wikipedia, “In February 2011, Golisano became the spokesman for National Popular Vote Inc., a non-profit organization seeking to implement a popular vote system for presidential elections by harnessing the electoral college.

I guess in some ways we can’t get away from it all. But we can try.

About the Author

Frank Felsburg is a content strategist, publisher and marketer of books. He can be reached at 828.595.2485, frank@SpokenAndWrittenWords.com or @fjfelsburg

How to Price Your e-Book to Sell

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Most authors (especially first-time authors) price their book too high. They think they’ll make more money that way. Rarely is that ever the case.

They often correlate the amount of time that was put into the book with the sale price, knowing that books take a long time to write and produce.

The majority of successful new authors price their books at $3.99 and below. According to Amazon’s KPD (Kindle Direct Publishing), the sweet spot for an e-book is $2.99. This is a far cry from the $9.99 that many newbies try to get.

You can set the price of your e-book to anything you want. The million dollar question is, “Will it sell?” Consumers of e-books, as the industry matures, are getting more and more price sensitive. An e-book is a digital file. There is no shipping involved and it doesn’t take up any space on a bookstore’s shelf.

Big Publishers

When the world’s largest publishers struck e-book distribution deals with Amazon last year, they seemed to get what they wanted: the right to set the prices of their titles and avoid the huge discounts the online retail giant often applies. So they raised their prices. What the publishers realized was that Amazon is willing to sell books at a loss, to maintain market share and goose sales of their Kindle e-reader.

But that strategy didn’t pay off. The big publishers reported e-book revenue fell almost immediately afterwards. The major publishers were trying to sell e-books for more than $10 and consumers were pushing back. People would say to themselves, “Let me think about that,” and then go on to buy something else.

Codex group LLC reported some time back that e-book prices found in the Kindle bookstore from the five big publishers cost, on average, $10.81, while all other 2015 e-books on the site had an average price of $4.95. What is not factored into these numbers is the fact that there are many self-published e-books that sell for less than $1.

A Lot of Competition
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There are some 4500 books published every day. This means that consumers have options. How is yours different from your competition?

There’s a saying that “The best way to sell your first book is with your second one.” You don’t just want fans of your books – you want raving fans! Raving fans are more likely to review your book, which can help boost your book. And reviews trigger the Amazon algorithm.

Not that all e-books are sold on Amazon. More books are being sold on Apple ibook these days than ever before. Sure, Amazon still accounts for most book (as well as e-book) sales, but the other sites, including Kobo and Nook, can’t be neglected.

If it is a first book, you might want to price it low with the thinking that the more you win over your readers (as time goes by), the more money you will make.

E-books made astronomical sales gains between 2008 and 2010, after the introduction of the Kindle, the Kindle 2 and the Apple ipad. But they haven’t overtaken print books, as some had suggested they would.

If you have a high price on your book, and you are getting a lot of 1-star or 2-star reviews – or it just isn’t selling – you may want to reconsider how you have it priced. Going high as a debut author could equate to fewer people buying your book.

Has your e-book consumption changed over the last year or two? How so?

 

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